How to Choose a Good Domain Name?

A domain name is the perfect showcase for your company, product or brand because it's the first thing people see when they look at your website. Companies or individuals can create a domain name for several reasons:

• To create a professional website
• To create a personal website
• To have a personalized email address
• To earn parking revenue
• To sell (invest)

Before we tell you exactly what a good domain name is, let's first take a step back and see how you can claim your own domain name. This can be done in two ways; purchase or lease.

Buying a domain name

Depending on the TLD (top-level domain), you can buy a new domain (Top-Level-Domain, TLD in English) for around 150 TL per year. You are not actually 'buying' this domain name, you are 'renting' it. A registrar You purchase a license to use a particular domain name in accordance with the rules set by

Domain name rental

If you want to lease a domain name you are actually using someone else's, this may be the reason why it only happens in very rare cases. One of the reasons someone might rent a domain name is because they don't have the money to buy it right away. In this case, the domain name will be paid on a deferred basis.

The first impression

It's important to make a good first impression because that impression is what people will remember about you. Your domain name is the first impression when it comes to a website, so it's important to do it well. Having a compatible domain name and email address also adds to your credibility. For example, your company name is London Real Estate and your domain name is realestateinlondon.com. Your company name doesn't match your domain name, which can confuse your customers. They'll probably look for a website like londonrealestate.com that isn't your company's website. When choosing a domain name, make sure it matches your company name as well.

As we said earlier, your email address also better matches the domain name. An email address like 'info@izmiremlak.com' looks more professional than izmiremlak@gmail.com.

When choosing your domain name, you should consider the TLD you choose because it conveys a specific message to your customers. If you own a Dutch company, you will probably prefer the a.nl domain name. If this particular domain is already taken, you can choose the a.com domain, which will immediately give your website a more international look.

You control the digital first impression people have of you, so think carefully.

The importance of a good domain name

just like our economy domain names is also affected by supply and demand. The more popular a domain name is, the more expensive it is.

Between 1995 and 2000, premium domains such as website.com, realestate.com, and auction.com may still be registered. Many investors kill for a time machine so they can go back in time and register these domains because they cost a lot of money now. Only a limited number of these so-called 'premium' domains are available. The more domains registered, the fewer names are available.

A domain name like realestate.com will have many 'organic' visitors per day. In addition to these visitors, the domain name will have a very solid and reliable appearance. Websites like ups.com, shell.com, and mcdonalds.com have exactly the same domain names as their companies and will also appear to be very reliable.

When you go to the supermarket to buy laundry detergent, you'll probably choose what you saw advertised on TV because you'll feel like you already know it. It's pretty much the same when it comes to domains, so understand this; A domain name is important to your credibility.

How do I choose a good domain name?

Choosing a good domain name depends on your purpose. Are you choosing a domain name for your (new) company or are you looking to invest in a domain name? In this article we will explain how to choose a good domain name for your company:

Do you generally operate in one country? TLD from the country in which you operate, such as .tr for Turkey, .be for Belgium or .UK for the United Kingdom (ccTLD) select. Are you an international company or do you want to be international? Then choosing a generic TLD (gTLD) such as.com, .eu or .net would be better.

Consider the shape of your domain name. You can buy the flower.com domain name, but you can also opt for the plural version of flower.com. In this particular example, the name cicek.com would suit a brand better and cicekler.com would suit a florist better. In addition to choosing a singular or plural word, the tense of the verb can also be important. In theory, calistir.com domain name would be more valuable than calistirdi.com. The value still depends on your domain's goal.

Your domain name should also be easy to spell. A good method for testing this is the so-called radio test. For example, imagine you hear a radio ad with the domain name shoeszzz.com. Customers will probably wonder if it's written with 'oe' or 'oo' and how many z's. Not every domain name that fails this test is necessarily bad. Just look at Netflix.com and Flickr.com for that.

Try to keep your domain name as short as possible because the more words it contains, the less valuable it will be. A domain name called surusdersleri.com will be more valuable than howsuruleyecekiniogrenmekistermisin.com. A search called google.com, write your question, and this search engine will be more valuable than yourinicinyanitlasin.com.