Peugeot Türkiye's Success Story
France-based automaker Peugeot , draws attention with its impressive performance in the Turkish market. As of 2023, Peugeot, which has gained an important place among automobile sales in Türkiye, continues to gain the appreciation of its users with its models and innovative service approach. 11 bin 177 It became the second best-selling brand with sales of 9,6 units, reaching a market share of XNUMX%.
Highest Monthly Sales Figure in History
Peugeot Turkey sold 7 passenger cars in March, ranking second with a market share of 980% in all brand-based sales. This result constitutes the highest monthly sales figure in the brand's history and reveals the interest of users in Peugeot vehicles.
Success in Light Commercial Vehicles
Peugeot, which has also demonstrated a successful performance in the light commercial vehicle market, 3 bin 197 It achieved a market share of 12,8% with sales of XNUMX light commercial vehicles. This success strengthened the brand's position in the light commercial segment and Peugeot managed to be among the top three in this field.
First Quarter Sales
Total sales in the first quarter of 2023 19 bin 602 Peugeot, which reached 7,1 units, ranked 6th in overall sales with a market share of XNUMX%. In the first quarter 14 bin 437 number of mounts and 5 bin 165 By selling light commercial vehicles, it ranked 6th and 5th among all brands, respectively.
Leadership in the SUV Market
Peugeot carried out the 7 bin 834 reached a market share of 13,9% with SUV sales and became the leader in this market. SUV sales in the first quarter were 14 bin It has exceeded 10,5% of the sales and is at the top of the SUV market with a XNUMX% market share.
Peugeot 2008: Star of the SUV Segment
The brand's most successful model in the SUV segment Peugeot 2008, in March 3 bin 208, in the first quarter 5 bin 595 It has climbed to the top of the B-SUV market by achieving sales of 2008 units. Peugeot XNUMX has become a favorite of users with its modern design and advanced technology.
Peugeot Rifter: Stands Out in the Light Commercial Vehicle Segment
Peugeot's light commercial vehicle model Rifter, reached in March 2 bin 434 unit sales figures and first quarter 3 bin 651 It ranked first in its segment with sales of 1,000 units. Rifter succeeded in becoming the most preferred model in the light commercial vehicle market in March.
Electric Vehicle Move
Peugeot Türkiye is also taking important steps in the electric vehicle segment. In the first part of the year, the brand's battery electric vehicle (BEV) models managed to enter the top 5 in the electric passenger car market in March. E-208, became the leader of its segment at the end of the first quarter, E-2008 ve E-308 models finished the first quarter of the year in 3rd place in their segments.
Future Goals
Peugeot Türkiye, until 2025 1695 It aims to sell 2,000 electric vehicles. This target demonstrates the brand's commitment to environmentally friendly vehicle production and its understanding of sustainability.
Peugeot continues to strengthen its position in the automobile sector with the quality service and innovative solutions it offers to its users, along with the success it has achieved in the Turkish market. The brand's future goals and strategies point to a period in which competition in the sector will increase even more.
