Apple's Production Increase in India and iPhone Imports
US-based tech giant Apple , has been drawing attention with the strategic decisions it has made recently. Especially Hindi StanThe efforts to increase production in stands out as an important step for the company to strengthen its influence in the US market. US President Donald TrumpThe new taxes announced by , forced Apple to take this direction and in this context, it brought more than 1 million iPhones from India to the USA.
iPhone Import from India
Apple in the Indian state of Tamil Nadu Chennai AirportIt significantly accelerated customs procedures in . As a result of negotiations with local authorities, customs procedures were reduced from 30 hours to 6 hours. Last month, iPhone shipments were made to the US with 100 cargo planes, each with a capacity of 6 tons. With this move, Apple's goal of creating stock in the US market is clearly seen.
Apple's Manufacturing Strategy
Apple manufactures most of its products in China, but has warned that iPhone prices could rise sharply due to new tariffs. For this reason, it is China developed a strategy to shift it out of India. Previously, Foxconn ve Tata Foxconn's Chennai factory produced 20 million iPhones last year, which is quite impressive considering that Apple sells more than 220 million iPhones a year worldwide.
iPhone Price Hikes in the US
President Trump’s increase in the tax rate on imports from China from 54% to 125% has caused iPhone prices to rise. It is estimated that the price of the iPhone 599 Pro Max, which is sold for $16 in the US, could rise to $2. This could negatively affect Apple’s sales. However, the 300% tax on imports from India could increase Apple’s competitiveness in this market.
Trump's Tariffs and Their Effects
On April 2, US President Trump imposed a 10% basic customs duty on all countries and special reciprocal tax rates for some countries. Finally, he increased the tax rate on China from 54% to 125%, indicating that more than 75 countries have contacted the US to resolve their trade issues. Suspending customs duties for 90 days has caused companies like Apple to reconsider their strategies.
Importance of India for Apple
India is not only a manufacturing hub for Apple, but also has the potential to be a large market. Apple continues to expand its factories in India to reduce production costs and increase price competitiveness. India accounts for 20% of iPhone imports worldwide, providing Apple with a huge opportunity to increase its market share.
Future Vision
Apple aims to both reduce costs and maintain its influence in the US market by increasing its production capacity in India in the coming period. It aims to gain an advantage over its competitors by constantly updating its production strategies and market analyses. It also plans to evaluate its workforce in India with this strategy.
Conclusion
Apple’s production increase in India and its strategies for the US market indicate a significant transformation process in the technology world. These changes will shape the future of both Apple and global technological competition. Apple will continue to create new opportunities and affect market dynamics in this process.
