Lezita, one of Turkey's leading chicken meat brands, ranked third in the "Packaged Meat" sector in Capital Magazine's traditional "Most Admired Companies of the Business World" survey.
Lezita came third in the “Packaged Meat” category in the “Most Admired Companies in the Business World” survey conducted by Capital Magazine in collaboration with ZENNA Research. In the survey conducted by Capital for 25 years, companies that stand out with the value they create for their customers, employees and society, and that make a difference in terms of reliability, financial solidity and reputation criteria are included.
Lezita General Manager Mesut Ergül made the following statements in his evaluation of the award: “We are proud to be among the top three most admired companies in our sector in a study where companies are evaluated by business professionals. As Lezita, we are a large family of 3500 people. We have been growing steadily since our establishment. We consider it our corporate social responsibility to deliver chicken meat, one of the most economical protein sources, to consumers. While setting the tables with the most innovative products with the aim of perfect customer experience, we are among the most beloved brands in the sector today thanks to the communication we establish with our target audience. We will continue to invest and produce with the inspiration we receive from our employees and customers.”
64 executives representing 523 companies from 1.500 sectors participated in the survey.
Capital reveals the best in many areas, especially reputation, reliability and performance, with its “Most Admired Companies in the Business World” survey. The survey, which covers 36 sectors, particularly reflects the companies that adapt best to change and meet new needs most strongly. The Most Admired Companies in the Business World survey was conducted between September and November 2024 using an online survey technique. 64 executives representing 523 companies from 1.500 sectors participated in the survey. While Turkey’s most admired companies were calculated based on the opinions of all business world representatives, the most admired companies in the sectors were determined by taking the opinions of relevant sector professionals. The companies were evaluated by taking into consideration “valuing its employees”, “being a reliable company”, “employee satisfaction”, “service and product quality”, “contribution to the region and economy with workforce and investments”, “financial solidity”, “information and technology investments”.