Apple shares rose 7,0 percent to a new record high of $207,15 per share on Tuesday, a day after the company announced its long-awaited AI push at its annual developer conference on Monday.
Apple unveiled a number of new AI features during the event, including an overhaul of its voice assistant Siri, integration with OpenAI's ChatGPT, a host of typing assistance tools, and new customizable emojis. The company touted these features as AI for the average person, but users will likely need to upgrade their iPhones to access the tools.
With Tuesday's share movement, Apple equaled its previous record set on December 14. The company's developer conference was a positive sign for investors eager to see how Apple will benefit from the ongoing AI boom.
