Rolling up its sleeves to expand in international markets, Chery continues to raise its quality level by collaborating with the world's leading supply companies. Chery, the largest automotive manufacturer in China, continues its expansion in international markets at full speed with its high-tech and powerful products. The brand, which develops more assertive models with its powerful engine options, rich equipment offered in higher classes, and stylish design approach, continues to reap the fruits of its efforts to achieve the high quality level.
“Chery one of the top 10 manufacturers”
According to the "2022 China Initial Quality Survey" published by the world-renowned market research and consulting company JD Power, Chery has achieved a significant success by ranking ninth in the top 10 among many mainstream joint venture brands. In addition, TIGGO and ARRIZO family, one of Chery's successful models, became the market leaders in their segments. The philosophy of “leaping in exports with quality and technology and transitioning to international markets” has been an important motto for Chery to be the best exporter among Chinese automobile brands for 20 consecutive years. Focusing on this motto since its establishment, Chery has been continuously researching and developing on basic technologies and has been investing in technology for more than 20 years. In this process, the brand, which established 5 R&D centers, employs 10 thousand people from over 7 countries, most of whom are high-level technical talents of well-known automobile companies such as Jaguar Land Rover, GM and Ford.
“Overcoming centuries-old brands with over 17 thousand patents”
Chery has left over the centuries-old brands in Europe and America by obtaining more than 17 thousand patents to date. Focusing on increasing its independent R&D strength in core technologies, Chery also collaborates with international premium parts suppliers to establish a solid partnership and build a strong supply chain. One of the important results of these collaborations stands out as the flagship of the brand, TIGGO 8 PRO. Getrag, one of the top three transmission manufacturers in the world, produces the transmission used in the vehicle. Getrag supplies the TIGGO 8 PRO with the same 7DCT dual-clutch transmission as Mercedes-Benz and BMW. Coopertires, a century-old tire company, provides the vehicle's premium tires. Premium audio systems manufacturer Sony not only provides automotive audio products to TIGGO 8 PRO, but also offers custom tuning service with a dedicated “Golden ear” team. Thus, TIGGO 8 PRO offers its passengers a high-end audio and video experience. The vehicle's battery is supplied by CATL, one of the world's largest suppliers. The body electronic stability system is also of the same origin as Jaguar Land Rover and is supplied by Bosch.
“High quality in the production process as well as the parts”
International premium parts suppliers also supply parts for the TIGGO 7 PRO. BAES provides the engine management system. Valeo supplies the air conditioning system, while the windows are by Fuyao and the seat belts are by Autoliv. It also has industry-leading suppliers such as Continental, Bosch, BorgWarner, Adient and Eaton. Working hand in hand with the best suppliers not only elevates Chery's quality, but also ensures that the Chery brand is recognized by the entire industry. Based on the industry's advanced standards, Chery also established a production facility with the advantages of high efficiency, automation, transparency and digitalization to achieve a quality production process with a comprehensively upgraded production scale, production technology and management process. Continuing to accelerate its expansion in international markets, Chery will join hands with more partners to facilitate the transformation of the automotive industry and provide a smarter, efficient and comfortable travel experience for global customers.