Enterprise Turkey, which has the largest premium vehicle fleet in Turkey, recently expanded its fleet further by purchasing 60 RX SUVs from premium automobile manufacturer Lexus.
Speaking at the Lexus RX delivery ceremony, Enterprise Turkey CEO Özarslan Tangün stated that their fleet has expanded in the premium segment with Lexus models, adding, “We are very pleased with this strategic cooperation. We add a different color to our fleet with Lexus models and we can say that these vehicles are in high demand from customers. We first added the RX SUV model to our fleet in 2021. As a result of positive customer feedback and high demand, we felt the need to further strengthen the Lexus presence in our fleet. Reservations for the RX model were always very full, and according to the survey results, customer satisfaction showed a near-perfect performance with a score of 5 out of 4.98. We see the Lexus brand as a long-term strategic partner and we want to expand our cooperation with new future models. We currently have the largest premium fleet in Turkey, and together with Lexus, we continue to expand and differentiate it even further.”
After the RX SUV and ES Sedan models in Enterprise Turkey's fleet, the last Lexus model preferred was the RX 300, which is in the E-SUV segment once again. One of the most preferred models of the Lexus brand, the RX was first launched in 1998 and is currently sold in its fourth generation. The current generation RX, which has a 238-liter turbocharged engine producing 2.0 HP, also provides high performance and handling in all road conditions with its 4×4 driving.
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