Electrification is at the heart of Peugeot's new era strategies, and the brand continues to take its steps in line with this goal. The closest example among these works of the brand is the new PEUGEOT 308. In this context, the new PEUGEOT 308; It will be offered for sale in European markets with two different plug-in hybrid engines in sedan and station wagon versions from the outset. Among the models presented, the HYBRID 225 e-EAT8; 180 HP PureTech engine comes together with 81 kW electric motor and 8-speed e-EAT8 gearbox, offering 225 HP power. The HYBRID 180 e-EAT8, on the other hand, combines a 150 HP PureTech engine and an 81 kW electric motor with an 8-speed e-EAT8 gearbox. PEUGEOT aims to increase the proportion of electric vehicles in its product range to 70% this year, both passenger and commercial vehicles. Aiming to increase this rate to 2023% by 85, the brand will offer 2025% of its products to the market as electric in 100.
PEUGEOT, while setting concrete examples in its journey to the electrification process that it started three years ago, announced that it will introduce the new PEUGEOT 308 model to the market with hybrid engines. In this direction, the new PEUGEOT 308; From the beginning of its sale in European markets, it will meet its users with two different rechargeable hybrid engine options. Among the options offered in the new PEUGEOT 308, within the scope of the HYBRID 225 e-EAT8; 180 HP PureTech engine, 81 kW electric motor and 8-speed e-EAT8 gearbox come together to deliver up to 225 HP. Engine; It emits 26 g of C0₂ per km and allows an all-electric driving range of up to 59 km according to the WLTP protocol. The PEUGEOT 308 HYBRID 180 e-EAT8, on the other hand, combines a 150 HP PureTech engine, an 81 kW electric motor and an 8-speed e-EAT8 gearbox. Engine; It provides 25 g C0₂ emissions per km and an all-electric driving range of up to 60 km according to the WLTP protocol.
Goal: All-electric range in Europe by 2025
The transition to electric, which occupies an important place in PEUGEOT's strategies, also plays a decisive role in the brand's recent work. Aiming to increase the rate of electric vehicles in its product range to 70% this year, both passenger and commercial vehicles, PEUGEOT plans to increase this rate to 2023% by 85. In 2025, PEUGEOT will offer 100% of its products in Europe as electric. The group's multiple energy platforms, which offer the opportunity to create the most suitable technology for the needs of customers in a particular model, enable the 'Freedom of Choice' strategy, be it electric, rechargeable hybrid or internal combustion.
Evaluating the issue, Linda Jackson, CEO of PEUGEOT; “The switch to electric is at the heart of our 'Freedom of Choice' strategy, which allows our customers to choose the engine that best suits their needs, whether conventional or electric. The sales performance of our electric models shows that this strategy is paying off in Europe. Globally, we will use our electrified model portfolio to stand out as a distinctive, premium brand, even in markets where the electrification is new. Wherever we are, we want to be the real drivers of progress.”
Wide range of electric products for passenger and commercial vehicles at PEUGEOT
PEUGEOT, which started the transition to electric in its product range by presenting the e-208 model three years ago, presents products that dominate the electric automotive market today. Since then, the brand has come to the fore with the fully electric e-208, e-2008, Traveler and Expert models, as well as the rechargeable hybrid SUV 3008 and 508 models. In the first five months of 2021, PEUGEOT, which was the second best-selling brand in Europe in total sales, holds the title of the third best-selling brand in electric vehicles. PEUGEOT e-208 and SUV e-2008, on the other hand, rank second in the battery electric vehicles segment and continue to increase their share in the segment every month. PEUGEOT also offers a fully electric version of each model in its commercial vehicle range. This provides free access to the centers of major cities where restrictions are imposed, and at the same time, operations can continue without sacrificing cargo volume, just like in versions with internal combustion engines.