The works carried out by Kayseri Metropolitan Municipality in Erciyes and the studies of Erciyes Inc. on tourism were shown as examples of success stories.
Rector of Kayseri University Prof. Dr. In the e-panel on “New Trends in Tourist Preferences and Destination Management After Covid-19” organized online by Bolu Abant İzzet Baysal University Tourism Faculty, which Kurtuluş Karamustafa participated, Metropolitan Municipality Erciyes A.Ş. For a successful destination implementation, Rector Prof. Dr. He was described by Karamustafa as an example of success.
ERCİYES A.Ş. SHOWED AN EXAMPLE OF DESTINATION MANAGEMENT
It was moderated by Bolu Abant İzzet Baysal University Tourism Faculty Dean Prof. Dr. Speaking at the panel made by Asım Saldamlı, Rector Prof. Dr. Karamustafa, the quality of a geographical area that can be presented as a touristic product. kazanThe importance of the mix of seven basic elements, including 'attractions', 'accessibility', 'tourism businesses', 'events', 'tour packages', 'support services' and 'all marketing activities including image', which are indispensable for it to be a destination, emphasized. Rector Prof. Dr. Karamustafa, the functionality of this karma kazanDrawing attention to the importance of destination management, he cited Kayseri Erciyes A.Ş., a subsidiary of Kayseri Metropolitan Municipality and responsible for the management of Erciyes Mountain as a destination, in Erciyes Ski Center.
ERCİYES A.Ş. IT WAS THE FIRST SKI CENTER TO RECEIVE THE MOST SAFE SKIING CENTER CERTIFICATE IN THE WORLD
Being an affiliate of the Metropolitan Municipality, Erciyes A.Ş. While it has been shown as an example from academic circles for its successful work, in the last period it has received the Safe Ski Resort certificate by Bureau Veritas, which has been operating for 193 years and is the most competent international organization on a global scale. Erciyes Inc. achieved a global success with this certificate and went down in history as the first and only ski resort in the world to receive this certificate.